News
PictureHouse stages successful Chicago debut
On April 6, 2006, PictureHouse held its first annual picture fair in Chicago, Surrounded by the impressive mosaic-tiled walls and high vaulted ceilings of the Preston Bradley Hall in the Chicago Cultural Center in downtown Chicago, approximately fifty stock photo companies exhibited their images and other products at the trade show. An estimated 250-300 art-buyers from the Chicago area attended. The exhibitors were universally pleased with the turn-out of potential clients, given this was the first time PictureHouse had ever held an event in the Windy City. Roberta Groves, representing Philadelphia-based Robertstock and Classicstock, echoed the comments of most of the exhibitors this writer spoke with when she said "The crowds ebbed and flowed like any trade show. But, unlike the more fast-paced NY crowd, the Chicago visitors to the show actually sat and talked with us for a good ten minutes each!" Groves estimates that, of the art-buyers and picture researchers who attended the fair, about 70% represented editorial users and 30% commercial advertising. (She beleives the NYC show, which brought in a reported 600 art-buyers last November - its fifth show in that city - breaks down to about 60/40, editorial to advertising.)
The coordinator of the PictureHouse event, Deborah Free, says she's thrilled with the way the event turned out and looks forward to bringing PictureHouse back to Chicago next year.
Posted in: News, Stock Art Buyers, Stock Photography Subscriptions
