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Getty appoints iStockphoto to manage free stock photography site SXC.hu
Earlier this year when Getty images completed its acquisition of JupiterImages the company also acquired a popular free stock photography site located at sxc.hu. The popular site reported in 2006 to have over 25 million page views monthly and over 500,000 registered at the time it was purchased by JupiterMedia from the Hungarian company Haap Media. The previous strategy was to use this free image site to upsell users to its own micro stock platform located at Stockxpert.com and now Getty Images is seeing the potential to continue operating the free site as a means to funnel traffic to its own micro-payment site iStockphoto.
Getty explained the move in a recent newsletter to SXC users “Getty Images is proud to welcome Stock.XCHNG into its family of companies, as a result of Getty Images’ purchase of Jupitermedia Corporation in February 2009. Everything about your day-to-day SXC experience will stay the same but you’ll notice more opportunities to access iStockphoto, the world’s leading royalty-free stock multimedia destination.”
Web: http://www.gettyimages.com - http://www.istockphoto.com - http://www.sxc.hu - SXC Newsletter announcement
Posted in: Getty Images, Micropayment Stock Photography, News, Stock Art Buyers
