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Blend Images launches new website and brand identity
Blend Images, a photographer-owned producer and distributor of royalty-free (RF) and rights-managed (RM) content, has announced that it has launched an updated website, logo, and brand identity. The agency sought to emphasize its ethnically diverse collection of business and lifestyle imagery. The campaign and design were developed by New York agency Spil Creative, an integrated design firm with expertise in visual branding.
“Our objective for Blend is to position the company as a resource for marketing and advertising professionals, by using a visual language that speaks to a global community,” said Spil Creative Principal, Damian Dominguez. “The world looks distinctly different to us today than it did five years ago. Culture and diversity have become vehicles of inclusion and celebration.”
”We are very excited about the changes to our branding and our campaign,” said Sarah Fix, Creative Director at Blend Images. “Our new logo, website, and our brand identity is bold—stylistically conveying commercial polish with an editorial edge. Our new ads are provocative – challenging stereotypes editorially, while holding creatives’ attention visually, with fresh imagery and contemporary design.”
Web: www.blendimages.com
Posted in: News, Stock Photo Companies
