Features
Rafat Ali interviews Caroline Little
Rafat Ali of paidContent.org has just launched a new series
where he interviews top media executives. The first interview with Caroline
Little, the CEO and Publisher of Washingtonpost. Newsweek Interactive (WPNI), offers an insider's view into the issues facing many of the nations top newspapers while many consumers are migrating to online news sources.
Here are a few quotes from the interview with Caroline Little.
“We've really invested resources and people behind multimedia. For example, after 9/11, Web site traffic was going crazy, and we found that a number of people on our site would spend a great deal of time in the photo galleries.”
“It is early in figuring out how blogs will work out, but there's no doubt that our readers expect to participate in the conversation. We're also thinking about incorporating links to bloggers on a particular subject.”
“We do have paid archives, but we're pretty happy with the model we have now. We're not inclined to charge for content at this point.”
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