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Open Letter to the Art Directors Club
A few Trade Organizations have sent an open Letter to The Art Directors Club to protest sponsorship by OnRequest Images. I have been following OnRequest for some time and have always felt that OnRequest Images has treated its photographers very fairly. OnRequest is lead by David Norris who is himself a professional photographer and a very nice man. OnRequest has done many artist-friendly things to distinguish themselves including, offering use of studio space and equipment to its artist for use free of charge, and producing complex shoots for potential stock requests and sharing all revenue from these shoots 50/50. Don't forget that these same Photographer's organizations have a history of protesting new business models and many of them preached against the evils of Royalty-Free licensing a few years back. Today some of the most successful Photographer's I know (Ron Chapple, Jack Hollingsworth, Etc...) are those that embraced the royalty-Free business model early on. These photographer's understood that Royalty-Free licensing served the needs of customers in a way that Rights-Managed images simply could not. I think we will see that the Custom Stock Business model (although frightening at first) will prove to be a good thing for both photographers and photo-buyers.
To read the letter for yourself click on the following link.
Posted in: News, Photographers, Stock Art Buyers, Stock Photo Companies
