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Does Kodak have what it takes?

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Kodak_carAs many people know Kodak has had some hard times in the past few years and is struggling to find a way to survive the digital revolution. It seems the past 7-10 years everybody has been asking “what is going to happen to Kodak? “ Can they find a way to offer products that appeal to consumers as they abandon film and start using digital cameras? Today Kodak took a step in the right direction by announcing a successor to its current CEO Dan Carp. The new CEO Antonio Perez will officially take the reins in June. Mr. Perez  has his feet firmly planted in the digital age having worked for Hewlett and various other Hi-tech companies and is likely to lead Kodak in the direction of offering digital products to consumers including cameras, printings, an online photo sharing.  It’s an uphill battle but many on Wall Street seem to think that Antonio Perez is up to the task and will be well suited to leverage the 111 year old Kodak brand.

 

As a longtime fan of Kodak innovations and a collector of old Brownie cameras I look forward to watching the transformation and hope Kodak can find a way to survive the years ahead.

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